WHY CUSTOMER SATISFACTION IS ESSENTIAL TO SURVIVE IN THE DIGITAL AGE
The worldwide cost of bad customer service amounts to more than 270 billion EUR. Broken down on companies in Germany with more than 50 employees, bad customer service costs each and every one of those more than 180,000 EUR on average per year. The costs of bad customer service occur along the whole customer journey and along the whole journey there might be room for improving the customer journey.
The key facts for customer service along the customer journey can be found below:
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